E-CATALOGUE SEBAGAI BASIS DATA DAN MEDIA PROMOSI BUKU KARYA MAHASISWA PRODI PENERBITAN

Authors

  • Nurul Akmalia Politeknik Negeri Media Kreatif, Indonesia
  • Suratni Suratni Politeknik Negeri Media Kreatif, Indonesia https://orcid.org/0000-0003-1548-9454
  • Refi Yuliana Politeknik Negeri Media Kreatif, Indonesia
  • Putri Surya Cempaka Politeknik Negeri Media Kreatif, Indonesia
  • Freddy Yakob Politeknik Negeri Media Kreatif, Indonesia

DOI:

https://doi.org/10.46961/jip.v11i1.677

Keywords:

digital catalogue, database, promotional medium, publishing study program

Abstract

Publishing is one of the creative industry sub-sectors that continues to grow in Indonesia. This research was carried out as a form of implementing digital publishing knowledge and digital marketing communication knowledge in the Publishing Study Program at Polimedia. The purpose of this research is to explain the creation of a digital catalogue that functions as an archive or database of the works of Publishing Study Program students, and as a promotional medium to a wider audience, as well as a capital for future entrepreneurial practices. The method used is qualitative-descriptive research with data collection techniques through literature/document studies, observation, and interviews. In practice, the research team carried out four stages of work, namely: (1) planning the concept of a website and digital catalogue, (2) compiling data and creating a manual catalogue, (3) compiling website content and website design, and (4) data integration (catalogue) to the website. The results obtained from this applied research are the establishment of a website http://katalog-bukupolimedia.my.id as a digital catalog of works by the Publishing Study Program students at Polimedia.

Author Biography

Suratni Suratni, Politeknik Negeri Media Kreatif

References

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Published

2023-07-01

How to Cite

Akmalia, N., Suratni, S., Yuliana, R., Cempaka, P. S., & Yakob, F. (2023). E-CATALOGUE SEBAGAI BASIS DATA DAN MEDIA PROMOSI BUKU KARYA MAHASISWA PRODI PENERBITAN. Jurnal Ilmiah Publipreneur, 11(1), 01–13. https://doi.org/10.46961/jip.v11i1.677

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